5/22/25

IndieBiz EDU - Strategic Planning Made Simple

Strategic planning isn't just for the large corporations. It's essential for the success of small businesses, and it doesn’t have to be overly complicated, expensive, or time-consuming. Learn how your business can benefit from a simple strategic plan and learn tips to get started. Speakers include Katie Brunelle of Matriark Solutions & Joe Walsh of Green Clean Maine.

Katie Brunelle is an award-winning business development strategist and communications specialist with almost a decade of experience in a variety of industries. She began her career in education before becoming an entrepreneur who has launched several successful start-up companies. Katie finds creativity in structure and loves a well-planned strategy full of the nitty-gritty details. She lives in Portland, Maine with her two children, partner, and a plethora of pets and houseplants.

Joe Walsh started Green Clean Maine in October of 2007 to answer the question "Can I really do well by doing good?" Starting with a single customer, he has grown Green Clean Maine to be the largest residential cleaning service in the state and in the top 5% of residential cleaning services nationwide by size. Green Clean Maine's team of 40 friendly, hardworking employees bring joy to people through cleaning without chemicals. He is personally committed to environmental and economic sustainability issues and brings that passion to his company every day.

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